Addressing NRI Home Decor needs is a strategic priority at Darpan Furnishings...
But before we could address, we spent some time in understanding the current experience. Darpan delved into NRI buying behavior across the twin cities (Hyderabad-Secunderabad). The study yielded startling observations, some of which are highlighted below:
It is surprising that almost all NRIs choosing home decor in Hyderabad let their homes look same-to-same!
May be because NRIs haven’t yet explored other places to shop for home decor. And by this, NRIs are risking their homes with the sameness syndrome. Point is, NRIs should be able to get what they’re looking for and not choose from they are shown. Tip: Visit experts in Home Styling and not just fabric sellers.
It is surprising that almost all NRIs choosing home decor in Hyderabad fall for ready stock!
May be because it is tempting for NRIs to pick something that’s easily available & time-saving. But by choosing what’s on racks, NRIs are actually limiting their choices. And in a way, NRIs are compromising on the ‘look’ & ‘feel’ that they have been yearning for. Tip: Go beyond ready stock
It is surprising that almost all NRIs choosing home decor in Hyderabad rate packaging more than what is inside!
There’s no denying that great packaging lessens baggage worries. If it’s easy-to-carry, it should do. NRIs would be better off to know that importance attached to packaging shouldn’t outweigh the quality of decor that adorns home for a long time.
To see how NRIs can make better decor choice, check NRI Delight section
Darpan Stores are the 'go to' place for choicest curtain fabrics, sofa fabrics wallpapers, blinds, wall decor, floorings,
and other accessories...in vast range of hues and patterns.